We gathered a Core Team of Konica Minolta Digital Marketing colleagues across the continent and...
...teamed up with EMAKINA, an international digital marketing agency
...started in October 2017 with a kick-off in Langenhagen
...ran four more workshops
on content infrastructure, personas and target groups as well as the ideal customer journey
...we selected Kentico EMS & Cloud
as the Content Management System
...selected SDL Managed Translations
for easy and automated translations workflows to localize website content
...brought all local requirements on the table and incorporated them in the project
...created a new top-notch design supporting the customer journey
...have re-written all content and started from scratch with wording and communication approach
...finalized the BEU website as master for all NOCs until January 2019
And now we support all NOCs to localize, setup and prepare their website to show one face to the customer in Europe!